Clients for agencies.Agencies for brands.
Avero is an outsourced sales team in iGaming. We connect Facebook and influencer agencies with brands that fit their GEOs and traffic sources — and help brands find the right agency for the job. We run the negotiations and stay involved after launch.
H2One team between the agency and the brand.
Two sides of one deal
Agencies need a steady flow of relevant brands. Brands need an agency they can trust with their budget. We handle both — and keep the two sides connected.
You buy the traffic. We bring the brands.
We find brands that match your traffic sources, GEOs and capacity. We package your case studies, reach the decision-makers and negotiate alongside you — so you stay focused on media buying.
How we work with agenciesAgency profile
Your GEOs, sources, capacity and case studies in a format a brand can read in a minute.
Relevant brands only
We pitch you only to brands that fit your GEOs, verticals and payment models.
We handle negotiations
Model, rate, cap, hold, test terms — we prepare and agree them together with you.
Transparent pipeline
You see who we’re talking to and what stage every deal is at.
An agency picked for your brief — not pulled from your inbox.
We match you with a Facebook or influencer agency for your GEO, vertical and payment model. We ask the awkward questions before launch and help you run a test with clear KPIs.
Find an agencyA shortlist, not spam
2–4 agencies with relevant experience instead of dozens of “we have the best traffic” emails.
Vetting before launch
GEO experience, team, reporting, compliance with platform rules, approach to fraud.
A test with KPIs
Cap, timeline, baseline, hold and success criteria — agreed before the first deposit.
Oversight after launch
We help you read the reports and settle disputes as the partnership grows.
How a deal comes together
Five steps from the first call to scaling. At every stage you know what’s happening and what comes next.
Brief
A 30-minute call: sources, GEOs, verticals, payment models — or the brand’s goal.
30 minutesMarket map
We pick the brands or agencies you genuinely fit. No spray-and-pray outreach.
ShortlistIntro & negotiation
We introduce you to the decision-makers and agree the model, rate, cap and hold.
TermsTest launch
We help set up a pilot with clear KPIs, timelines and traffic-quality rules.
PilotOngoing support
We stay involved after launch: reports, disputes, scaling.
ScaleSales without hiring BizDev
Strong media buying doesn’t automatically bring a steady flow of clients. Compare what the usual ways of finding brands really cost. Full breakdown in our article “In-house BizDev vs outsourced sales”.
| In-house BizDev | Cold outreach & conferences | Avero | |
|---|---|---|---|
| Time to start | Hiring, onboarding, ramp-up | Immediate, but replies aren’t guaranteed | Right after the brief and agency packaging |
| Brand knowledge & contacts | Built over months | Hit and miss | The core of what we do |
| Fixed costs | Salary, bonuses, travel | Tickets, booths, team time | Model agreed per project |
| Negotiations & terms | On you and your hire | On you | We prepare and lead them with you |
| Team focus | Diluted by hiring and oversight | Diluted by travel | You stay focused on traffic |
| Risk of losing contacts | They leave with the employee | — | All contacts and history stay with you |
Two channels we know inside out
We don’t sell “everything to everyone”. We work with agencies in two channels where we understand the mechanics, the payment models and the risks.
H4Agencies that buy Meta ads for iGaming brands — with platform authorization and only in countries where such ads are allowed.
- Media buying
- Creatives
- CPA · RevShare · Hybrid
H5Influencer
Agencies that work with streamers, YouTube creators, Telegram channels and short video — with proper ad disclosure and an 18+ audience.
- Streams
- YouTube
- Telegram
- Short video
What trust is built on
iGaming is full of middlemen. These are the rules we work by — and you can check them from the very first call.
On your side
We represent the agency to the brand — we don’t resell your traffic. One deal, one agency.
Relevant intros only
We won’t pitch you to a brand if the GEO, vertical or model doesn’t match. Both sides’ time is worth more than a meeting count.
NDA by default
Case studies, terms and contacts never leave the negotiation.
Transparent pipeline
You can see who we’re talking to and what stage each conversation is at.
Within platform rules
We only take on work where advertising is legal in the GEO and complies with Meta’s and other platforms’ policies.
Market know-how, no fluff
CPA vs RevShare vs Hybrid: How Agencies and iGaming Brands Agree on Payouts
The rate is on the table from day one; baseline, hold and carryover only surface in the first report. Here's how the three payout models work and which contract terms to settle before launch.
In-House BizDev vs Outsourced Sales: Which Pays Off for an iGaming Agency
Three ways for an agency to land brand clients: an in-house BizDev, the founder, or an outsourced sales team. An honest comparison, an illustrative six-month calculation and the ground rules for working together.
How to Choose a Facebook Agency for an iGaming Brand: 12 Questions to Ask First
An agency's pitch deck always looks good. The twelve questions below show how it will actually handle your budget, your license and your data.
What does Avero do?
We are an outsourced sales team in iGaming. We find clients among brands and operators for Facebook and influencer agencies, and we match brands with the right agency for their goal. We run negotiations and stay involved after the partnership starts.
Which traffic sources do you cover?
Our focus is Facebook (Meta ads) and influencer marketing: streams, video integrations, Telegram channels and short video. If your goal is in another channel, message us — we’ll be honest about whether we can help.
How does it start?
With a short brief and a 30-minute call. We go through your sources, GEOs, verticals and payment models — or, if you’re a brand, your goal and constraints. Then we suggest the next step or tell you honestly that we’re not a fit.
How much do you charge?
The model and fee depend on the task and which side of the deal you’re on; we discuss them on the first call. The intro call and initial review are free of any obligation.
Do you work under NDA?
Yes. Case studies, deal terms and contacts never leave the negotiation. If needed, we sign an NDA before you share any materials.
Let’s start with your goal
Answer five quick questions — we’ll turn them into a brief and send it to Telegram. Or just message us directly.
- We reply on Telegram and suggest a time for a call
- On the call we break down the task and tell you how we can help
- If we’re not a fit, we’ll say so and point you in the right direction
Who are you?
The next questions depend on your answer.
Your traffic sources
Select all that apply.
What kind of agency do you need?
Select all that apply.
GEOs
Where you operate or plan to launch.
Vertical and payment model
Not sure? Skip this step.
How can we reach you?
We’ll reply on Telegram.
Your brief is ready
Click “Send via Telegram” — a chat with @DenAvero opens with the text already in the message field. If it isn’t there, paste it: we’ve copied the brief to your clipboard.
This site doesn’t store your data: the brief only goes to Telegram when you send it yourself.